MAIN sponsorship with Gloucester offers unrivalled value for money, believes Kingsholm managing director Stephen Vaughan.
Jewson will not renew their Gloucester sponsorship at the end of the season, the Cherry and Whites have confirmed today.
The building materials and supplies company have been Gloucester's main backers for six years.
But now they are withdrawing their sporting sponsorship interests, in a sign of the economic times.
Gloucester's robust financial standing is bucking the general trend though – and new MD Vaughan hailed the Kingsholm club's main sponsorship deal as one of the best around.
The Cherry and Whites are expected to confirm a second-successive year of profit when they lodge their accounts.
And with life under Nigel Davies progressing well on the field, Vaughan said the Kingsholm club are an attractive proposition to any would-be sponsor.
Revealing Gloucester are already in talks with several companies over a new sponsor for next season, Vaughan explained: "We've had six years with Jewson which in sport is a very long partnership.
"They've made a decision to move out of sport which we understand.
"And we'd like to thank them for everything they have done for us in that time.
"But we're in a very strong position both on and off the field at Gloucester now, and so we're a very good proposition for anyone interested in sponsorship.
"We're already talking with a number of interested parties, and we're excited by what's ahead."
Backing Gloucester to beef up their Premiership play-off battle as the business end of the season comes into view, Vaughan continued: "We're pushing hard in the league, going for a Heineken Cup place and aiming for the top four.
"Off the field we're one of only three clubs in the league to record rising attendances year-on-year, and we're one among less than a handful of clubs in profit and self-sufficient.
"So it's a massive opportunity for a like-minded business to partner us, the main sponsor deal is incredible value in terms of work we do in the community with sponsors and things like that.
"I believe the value of working with someone like Gloucester is huge, what we can offer represents fantastic value.
"We work hard in the community developing our brand and the brand of our sponsors.
"We've got a number of businesses speaking to us, some who had enquired about our situation before Jewson's decision.
"But we welcome any opportunities to talk with business from any realm, be it local, national or even international."