FORTY builders are working around the clock to prepare for the unveiling of the cinema at the £60million Gloucester Quays' leisure complex.
New restaurants are flooding into the development ahead of the cinema opening on December 5.
Zizzi, Chimichanga and Coal Grill and Bar will open in November, joining Pizza Express, Nando's, Ed's Diner and Portivo Lounge.
Chimichanga have revealed they are taking on 20 workers and have invested £500,000 in their 130-seat restaurant.
Spokesman Eddie Gershon said: "Mexican food is becoming increasingly popular. We are confident that our new restaurant will appeal to people of all ages."
Jason Pullen, managing director of Peel Outlets, said: "It is a very exciting development for the area. It will offer a completely new place for eating, drinking and entertainment.
"More big names will open soon too. It will be a key destination for residents in Gloucester and the wider area."
Building contractors Britannia are nearing completion of the 1,600 seat, 10-screen cinema.
Site manager Alex Smith said: "The cinema is key to it all. I have seen this at a project in Wales. The cinema arrives and people flood into the area."
Phil McCabe, area development director, said: "This project is quite unusual because these days buildings are made to fit a cinema but in this case we have taken a historic warehouse and made the cinema fit the building."
Gloucester City Council leader Paul James said: "Opening the new cinema will be realising the dream at last. There's already a good atmosphere down there and that is only going to get better.
"When the cinema is open people will not feel the need to go elsewhere. We will stop the leakage of people to other places."
The current cinema, at the Peel Centre, off St Ann Way, will be shut down once the new one opens. That whole site has been touted for demolition to make way for a superstore with big names being touted around to take on the site but Peel are tight-lipped about their future plans.
Empty units fronting onto Llanthony Road are also designated for catering. Plans are afoot to close the road to traffic, which would allow an outdoor seating area to be created.
Pub giant JD Wetherspoon is also set to open its doors in the former Coots cafe, next to the Gloucester Waterways Museum.
A spokesman said: "We are very keen to open a pub at The Quays and we are in advanced negotiations. There is no opening date just yet."
The existing car park outside the pub's new home is currently used as an entertainment square for the Quays' many events.
It could also be used as a fanzone for the four 2015 Rugby World Cup matches which are to be played at Kingsholm.
A giant TV screen would be installed to watch the games.