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Coca Cola Christmas truck rolls into Asda in Gloucester

By This is Gloucestershire  |  Posted: December 05, 2012

  • Coca Cola truck at Asda in Gloucester

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The Coca Cola Christmas truck rolled into Asda in Gloucester today.

As schools finished parents started turning up to the iconic lorry to have photographs taken with the red and white truck.

The Coca Cola team were on hand to give out free cans of the drink as the familiar "Holidays Are Coming" television advert theme tune blasted out across the Gloucester supermarket carpark.

The truck's visit to Gloucestershire has split opinion in the county.

When it rolled into The Brewery in Cheltenham on Sunday some people welcomed it as a fun way to herald the start of the festive season while others condemned it as a marketing ploy to encourage people to drink Coca Cola.

Read more from Gloucester Citizen

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  • Ms_Superstar  |  December 10 2012, 12:35AM

    @gloscityguy: "Repeated coverage of this makes you wonder if CocaCola gave a little Christmas donation to the DailyMail owned website which is TIG" Indeed. When I saw "Coca Cola Christmas truck rolls into Asda", I thought this might be news. However, both truck (lorry) and supermarket appear to have emerged unscathed from the incident. Ah well.

  • TimMessanger  |  December 08 2012, 2:07PM

    Nice to see TiG advertising a addictive substance! - http://tinyurl.com/clbag6h

    |   1
  • Ysedra  |  December 07 2012, 12:53AM

    Astute assessment, TheMoanerLisa. The queue for the ladies' loo was quite something too, after the long wait for a cold drink. But be fair, gloscityguy, TiG would practically have paid Coca Cola for any bit of copy which saved them having to find real news...

    |   5
  • TheMoanerLisa  |  December 06 2012, 10:30PM

    A rather poor effort really. Hundreds of overweight families in a chaotic queue for a tiny can of pop really did block the view of the attraction. If anything it was shoe horned into a grotty carpark with a scruffy backdrop with very little of the christmas cheer promised. Typically the only decent vantage point with a view was an upper level carpark which the public were prevented from using, albeit with a few upturned shopping trollies lazily placed over the entry point. only thing missing was a burger van and a small fairground ride - maybe thats next years treat

    |   5
  • geraint2010  |  December 06 2012, 10:32AM

    Wot a THIRD Advertorial? I trust Coca Cola are paying you handsomely for all this TIG?

    |   -1
  • cosmicc  |  December 06 2012, 9:36AM

    What a sad reflection on what the Christmas season has become. "The little ones faces light up" really ? Try turning the one eyed monster in the corner OFF and join the real world.

    |   -8
  • agent006  |  December 06 2012, 7:09AM

    BAH! People had fun, we won't stand for this. Where's my gruel truck? BAH. Humbug.

    |   4
  • gloscityguy  |  December 06 2012, 7:03AM

    Repeated coverage of this makes you wonder if CocaCola gave a little Christmas donation to the DailyMail owned website which is TIG

    |   -3
  • ShorterNews  |  December 05 2012, 10:56PM

    Excellent! Nothing says "Happy Christmas" quite like a multinational corporation soft drinks manufacturer's delivery truck handing out liquid sugar and additives a couple of hours before bedtime. Coming next Easter: the Lilt Bus. With free knives for the under 8s.

    |   8
  • TimMessanger  |  December 05 2012, 10:50PM

    @willo - I wont lie to my children! @zalapompadoo - do you lie to your children? @thomas1996 - you are making yourself loo like a PRIX!

    |   -18